Open Fog Consortium(OFC) is a committee consisting of leaders in the technological industry brought together to set the industry standards for Internet of Things. The Internet of Things revolves around increased machine-to-machine communication; it’s built on cloud computing and networks of data-gathering sensors; it’s mobile, virtual, and instantaneous connection; and they say it’s going to make everything in our lives from streetlights to seaports “smart.”*


The challenge was to create an identity that would be globally accepted. It needed to represent the presence of multiple industry leaders. After submitting my logo concepts I was chosen to complete the design process through a close collaboration with the OFC committee’s president. It has turned out to be a success with the logo going through registration process to soon be a registered trademark. It has been formally introduce at many trade shows and most notably by the president of Cisco, Anil Menon, in an interview with CNN’s John Defterose at the Internet of Things World Forum (#IoTWF) in Dubai. You can read more about the forum here.